A Marketing Assistant's Average Salary

Many organizations, large and small, employ marketing professionals to assist them develop and brand products and services that will attract clients. A marketing assistant is a professional who assists marketing staff by creating marketing materials, performing research, creating reports and other duties. Because marketing directly affects an organization's overall sales, salary can vary for this occupation based on a number of factors.

Qualifications

• Educational requirements can vary for this occupation depending on the employer and the responsibilities of the job. Some employers require a high school diploma or GED and previous professional experience supporting marketing and sales executives. Others require a bachelor's degree in marketing, business administration or a related discipline, and the responsibilities of the job may include more involvement with marketing projects.

National Averages

• Most employers offer a yearly base salary for marketing assistants, which is paid on scheduled basis. In November 2010, PayScale reported an average base salary ranging from $29,657 to $39,953 per year. The national average is based on 2,537 individuals reporting their wages to PayScale.

Additional Compensation

• Most employers offer bonuses, profit sharing and commissions along with a base salary. Average bonuses ranged from $488 to $1,998 per year and average commissions ranged from $518 to $4,936 per year. Profit sharing ranged from $507 to $2,909 per year. The total average compensation ranged from $27,049 to $38,644 per year for marketing assistants.

Industries

• Marketing assistants can work in a variety of industries, and many employers offer internships or are willing to hire new marketing graduates for this job. PayScale reported a majority -- 69 percent -- having between one and four years of experience. The most popular industries include marketing, advertising and media management, law firms and law offices, information technology and financial services. The highest salaries were reported in law firms and law offices, where marketing assistants earned average salaries ranging between $30,237 and $40,808 per year. Marketing, advertising and media management paid average salaries ranging between $29,112 and $38,758 per year and information technology employers paid average salaries ranging between $29,909 and $40,514 per year.

Geography

• Popular cities for this occupation include New York, Los Angeles, Chicago and San Francisco. Average salaries ranged between $31,586 and $45,581 per year in New York. In Chicago, marketing assistants earned average salaries ranging between $29,644 and $38,960 per year. The highest salaries were reported in Winston-Salem, where average salaries ranged between $24,202 and $61,042 per year.