Sponsorship Job Description

A sponsorship manager attempts to find advertising for his company. Sponsorship managers work in a wide array of industries, from newspapers to professional sports to playhouses, or any other business that relies on sponsorship to succeed.

Basics

• Sponsorship managers keep track of accounts and meet with potential clients, describing the cost and placement of advertising. They often aim to sell one large or "major" sponsorship for their business, along with smaller sponsorships.

Skills

• Sponsorship managers should possess strong written and verbal communication skills. They need to be professional, friendly, organized, energetic and determined in attempting to land sponsors.

Education

• Most companies require sponsorship managers to possess a bachelor's degree in advertising. Other areas of study might include business administration, marketing, communications and economics.

Earnings

• Salaries for sponsorship managers vary, as many receive a base salary and a commission, or a portion of what they sell. According to Indeed.com, they made an average annual wage of $55,000 in early November 2010.