5/7/11

How to Create a Small Business Profile

A company profile for your small business is an effective way to present your business to investors or to the public. The company profile is your professional business introduction and should aim to inform an audience about your company as well as garner respect and trust in your company's ability to be successful. While many business owners hire professional writers to create their small business profiles, you can avoid the expense of a second party and create a small business profile for your company that will showcase your business in its best light.
    • 1

      Write an opening that introduces your company's history. Tell readers who owns the company and how it was formed. Write about the company's evolution. Write the history in chronological order, giving details that range from conception to the current status of your business.

    • 2

      Detail your company's products or services. This includes describing those products and services in detail, your pricing platform, and how those products and services are beneficial to your clients. Include any information that sets your small business apart from others, such as innovations or niche markets your company is involved in.

    • 3

      Conclude with a mission statement that tells your audience where you expect to take your company and how it will grow. The mission statement should also talk about your company's policy regarding customers or clients, your goals for meeting their needs, and your commitment to quality.

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